Premis Alimara 2017
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Premis Alimara 2017

24 April, 2017 0

On April 21, the XXXIII Premis Alimara was held on the international campus of Tourism, Hotel and Gastronomy CETT-UB in Barcelona. The event awards the best national and international tourist promotion initiatives and is promoted by the CETT Group, together with B Travel, the International Tourism Fair of Catalonia.

Authenticitys has participated in the event concurring in one of the categories. The event brought together 550 people linked to tourism, hospitality and cuisine and have delivered 14 awards.

Premis Alimara 2017

A total of 12 tourism promotion campaigns have been awarded and two entities outside the competition have been distinguished. Below is a summary of the winners:

  • Product or Experience Innovation
    • Read in the Llémena: discover the Forest Books – City of Sant Martí de Llémena
    • Welcome to Pagès – Catalan Tourism Agency, the Department of Agriculture of the Generalitat of Catalonia and the Alicia Foundation
    • #MoreThanARose – Casa Batlló
  • Innovation in the Strategy for Promotion
    • Getaway the most authentic Empordà – five Municipalities of Alt Emporda (La Bisbal d’Empordà, Forallac, Cruïlles, Monells i Sant Sadurní de l’Heura, Corçà and Ullastret)
    • The Donostia San Sebastián Getaways 2016 – Donostia San Sebastián Tourism
    • Web platform “Nomadizers, more than travelers”
  • Use of ICT in the Promotion of Tourism
    • Benidorm incorporates technology beacons – Benidorm Tourism Foundation
  • Loyalty Campaign
    • Knowing your guests allows you to exceed expectations – Roger Smith Hotel from New York
  • Promotion of Sustainable Tourism
    • A route through the Pyrenees unusual in five stages – Marques de Pastor Association
  • CAT Award
    • Club Enoturista “Priorat Terroir” – Priorat Enotourism Association
  • Estudiantes del CETT
    • Cycling Friendly Hotels – SERHS Tourism & Hotels
  • Mass Media
    • Descobrir Catalunya – magazine leader in the field of geography and travel in Catalonia and one of the main outreach publications in Catalan
  • CET Special
    • World Tourism Organization (UNWTO) for the promotion of the International Year of Sustainable Tourism for Development 2017


Click here to know more about the winners and the prize.


B Travel

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